PEOPLE
Kriste Goad
Senior Vice President
Kriste joined ReviveHealth in 2011 and leads ReviveHealth’s second home in Nashville, Tenn. She brings two decades of communications experience in the government, health care and corporate arenas. She specializes in public and media relations, internal communications, crisis communications, corporate social responsibility, grassroots advocacy and strategic planning.
Prior to ReviveHealth, she was a principal at the Nashville-based public affairs firm Hall Strategies, where she maintained a portfolio of clients that included health plans, health service firms, health industry associations and the state biotech association, Life Science Tennessee. From 2003-2008, Kriste was senior director for corporate communications for Healthways, Inc., gaining national recognition for the wellness and disease management provider’s Rethink Wellness and Improving the Patient-Physician Relationship campaigns.
Kriste spent the early years of her career as a political reporter for the Nashville Banner and The Commercial Appeal before joining the Tennessee Governor’s Office as chief speechwriter and, later, press secretary. Her work has been recognized for excellence by Scripps Howard, the Tennessee Press Association, the Public Relations Society of America (PRSA), the International Association of Business Communicators (IABC) and PRNews.
She is a member of Women Business Leaders of the U.S. Health Care Industry Foundation (WBL), Nashville Health Care Council and Leadership Health Care. A lifelong Tennessean, Kriste lives in Nashville, where she enjoys live music, Jack White sightings, bold coffee, good food, clever Twitter feeds, politics, and Auburn football (War Eagle!).